TRAVEL WEEKLY "Revved up for Italy's Emilia-Romagna"
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"More importantly, the cinematic experience will serve as a valentine to Modena, Ferrari's hometown in Italy's Emilia-Romagna region. Many of the location shots were filmed in Modena, and as we know, films and TV series can serve as strong tourism drivers -- think "The Lord of the Rings" series and New Zealand, "Game of Thrones" and Northern Ireland and Croatia, "White Lotus" and Sardinia and "Frozen" and Norway, to name a few."